Mom Crush Monday's: Kimora Lee To Relaunch Baby Phat!

Back in the 2000’s, if you were a cool kid, you definitely rocked Baby Phat with your nameplate earrings and gel’d down baby hairs.

One of our favorite mommy’s, Kimora Lee Simmons Leissner, has purchased the popular brand back and is set to relaunch very, very soon and the SV Boss Babes are excited. The collection is set to consist of “mainstream sportswear” with an affordable price tag. Ladies, for those who rocked Baby Phat back in the day like our CEO Vanessa Gyan did, the collection will take you back to those days as Kimora is said to be tapping into her personal archive and will be sure to feature retro elements. Now that’s a major throwback.

Kimora, who was inspired by daughters Ming Lee (19) and Aoki Lee (16) to revive Baby Phat, is said to also be collaborating with the two on the relaunch. We all know Baby Phat is family brand.

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Check out the former supermodel’s International Women’s Day interview below in which she touched on being a UN Women Champion For Innovation and the historic relaunch of Baby Phat.

Photo Credit: Kimora Lee (Instagram)

Video Credit: YouTube